Question 1

What is CPaaS?

Accepted Answer

CPaaS (Communications Platform as a Service) is programmable communication delivered through APIs, SMS, voice calls, WhatsApp messages, OTP verification, and omnichannel customer communication embedded into applications. It's what powers the automated SMS you get from banks, delivery notifications from e-commerce, and OTP codes during login.

Question 2

Who needs CPaaS?

Accepted Answer

Any business that needs to send automated communications to customers at scale, BFSI for transaction alerts and OTPs, e-commerce for delivery updates, healthcare for appointment reminders, logistics for shipment tracking, and marketing teams for campaign delivery. If your applications need to talk to customers programmatically, CPaaS is the infrastructure layer.

Question 3

Who are your CPaaS partners?

Accepted Answer

We partner with Tata Tele Business Services (TTBS), Sify, and Vodafone Idea for enterprise CPaaS services across India. Each carrier has different pricing, delivery rates, and feature sets. We recommend based on your message volume, destination coverage, and integration requirements.

Question 4

Who owns the CPaaS service SLA?

Accepted Answer

The carrier. Message delivery rates, API uptime, and technical support are owned by TTBS, Sify, or Vodafone Idea. When you contract for CPaaS through us, the service contract is ultimately with the carrier. We coordinate design and procurement, but the service delivery is theirs.

Question 5

What's your value-add if the carrier operates the platform?

Accepted Answer

Carrier selection based on your actual message mix and volume, integration design (how CPaaS connects to your applications, CRM, and existing workflows), and procurement coordination. For enterprises rolling out CPaaS as part of a digital transformation, the integration work is often where the real value is.

Question 6

Can you integrate CPaaS with our existing applications?

Accepted Answer

Integration work is typically done by your application development team using the carrier's APIs. Our role is architecture design, carrier selection, and ensuring the network and security layers support the CPaaS traffic flows. For deep application integration, we work alongside your dev team as an infrastructure and carrier advisor.

CPaaS (Communication Platform as a Service)

Omnichannel Communication

Automation Enablement

Elastic Scaling

Why Choose This Service?

Common Use Cases

Quick Answer